We empower individuals and teams to expand their businesses. Faster. Consistently. Naturally.

For many reps, the notion of approaching total strangers with an "opportunity" is uncomfortable or even frightening. The truth is that prospecting people you don't know is often more fruitful than prospecting people you do know. It's not about uttering some specific mystical phrase that instantly has every prospect falling at your feet. It's about being professional, purposeful, and responsibly influential.

Most reps encounter several new people a day without even attempting to prospect them. What would it mean to your business if you had the confidence and know-how to approach even half of them? What would it mean to your business if only half your team had the know-how?

Training (List...)

We train live audiences how to get tangible results by prospecting professionally. All of our training is based on humorous explanations of time-proven principles. We don't teach theory. We explain powerful concepts that work. We use real-world scenarios as illustrations. Our trainings are fast-paced, fun, and enlightening. You will positively see the "aha moments" on the faces of your reps. By empowering your team to get results fast, our trainings have an enormous return on investment. Click here for a list of seminar titles.

Publishing (List...)

Aha! University does more than conduct seminars. We also create powerful tools reps use to maximize their understanding of situational prospecting. The flagship of this library is a book titled Principles of Prospecting Magic. This book explains the in’s and out’s of situational prospecting in a way like no other. For details, click here.

The principles are ageless, the presentation is fresh. Russ’ humorous treatment of the subject takes the mystery out of an intimidating process and empowers reps to prospect as a normal part of their everyday lives.

Principles of Prospecting Magic is completely generic.  The information it shares, applies to the promotion of any direct sales opportunity regardless of brand. However, we encourage companies to consider a version branded specifically for their reps. A branded version has already been created for one large network-based company. It was unveiled at that company's national convention in March ’08. Within one day, it sold out. Several other companies are now considering thier own privately-branded version.

To find out more about a branded version of the book, click here.